FREE SHIPPING IN COLOMBIA FOR PURCHASES OVER $150.000 COP!
By: Jennifer Quintero. Wholesale Channel Manager
Mono-product displays are a thing of the past, today's consumer wants to find everything in one place, so integrating your line of Balloons and Party by color or by occasion will increase the possibility that the customer will fall in love with more products and increase the average transaction of your business.
So organize your display by Color, simulating the rainbow, or by Special Occasions such as birthdays, characters, among others, to facilitate the customer's search, while achieving harmonious walls and much more striking if they include trending products or palettes.
Mono-product displays are a thing of the past, today's consumer wants to find everything in one place, so integrating your line of Balloons and Party by color or by occasion will increase the possibility that the customer will fall in love with more products and increase the average transaction of your business.
So organize your display by Color, simulating the rainbow, or by Special Occasions such as birthdays, characters, among others, to facilitate the customer's search, while achieving harmonious walls and much more striking if they include trending products or palettes.
If you think that August, or even the end of July, is a good time to kick off the season with a good display of Love and Friendship, then you have found the key to the seasons!
Starting a season on time is the key to maximizing the success of this 2nd semester of the year. Start at least 1 month before, exhibiting the available portfolio in the shades and designs of the season.
Finding that key point within your premises is an art! It should be the one that everyone sees when entering your business or when approaching the Celebrations section, where you can display the products you want to promote or that are aligned with the season to be highlighted.
Preferably one that is easily and quickly accessible, such as a gondola tip or a party center.
Combining inflated balloons or tables decorated with various themes becomes a good promotional tool that many distributors use successfully.
Some use it to set new designs and seasons, but also to promote the rotation of some products with larger inventories, turning this practice into a differentiating element and a boost tool.
Let everyone know! By posting photos of your Balloon and Party displays, you let everyone know that you have the right portfolio, perfectly laid out for each customer to find what they need.
If you want your exhibition to shout out that you work with quality products, that you are aligned with global trends and that you are always in tune with the most important special dates and seasons in your country, keep these 5 tips in mind. Successful rest of 2021!
Español
English
Español